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Texte imprimé

Dirty Tricks : British Airways' secret war against Virgin Atlantic


Cote : 387.7 GRE
Auteur : Martyn Gregory

Editeur : Little, Brown And Company, New York
Année de publication : 1996
Mots-clés : British Airways
ISBN : 0-7515-1063-7

Résumé : This book reveals the extraordinary story of one of the most intensely personal battles in British commercial history - the fight between British Airways and its competitor, Virgin Atlantic.